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Petra Consulting.

Design & Build

Petra is more than a name — it’s a concept grounded in stability, intention, and transformation. Derived from the Greek word for rock, Petra evokes strength, foundation, and permanence. These values guided every decision behind the brand’s creation.
At its core is a symbol: a squared “P” constructed from a block — a visual metaphor for the beginning of every structure. This block is not just static; it is the base from which ideas are imagined, shaped, and brought to life with purpose.
But beyond the structure, there is movement. Petra doesn’t just stand still — it evolves. It’s in the transformation that occurs when a strong foundation meets creative thinking. What you build with that base is where the magic happens. That’s where Petra truly sets itself apart.
The brand reflects a mindset:
Build with intention. Evolve with creativity. Deliver with consistency.
Through minimal, modular design and a palette grounded in raw materials, Petra speaks with clarity — allowing each project to grow from a firm base into something uniquely powerful.

Fitness & Wellbeing Center. Cinema Outdoors.

I'm a Creative Designer and Art Director based in Portugal specializing in brand strategy, art direction, design and production across diverse platforms.

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